User-Generated Commercials - What can the advertising industry learn from Doggface208’s Fleetwood Mac TikTok?

User-Generated Commercials: What can the advertising industry learn from Doggface208’s Fleetwood Mac TikTok? [See more]

Continue Reading


MIPCOM 2021: Maximising the show experience with user-generated video

So, it’s almost here - MIPCOM 2021, the world's largest exhibition of studios and distributors. It promises to be quite a spectacle again, and for… [See more]

Continue Reading


Newsflare’s video delivers Ole Interactive 5x Revenue Growth

23rd September 2021 London and New York:  Newsflare, the world-leading premium user-generated video (UGV) marketplace, announced today that it is… [See more]

Continue Reading


Original programming for the holiday season: Why producers must spread a little UGV cheer this Christmas

Christmas television viewing figures fell to the lowest level on record in 2020, with the number of people switching on the box comparable to 1981.  … [See more]

Continue Reading


Why user generated video and content syndication is a perfect marriage

With 73% of people now accessing news through “the side door”, according to the Reuters Digital News Report 2021, content syndication is a key growth… [See more]

Continue Reading


Digital advertising spend is still on the rise but are your ads capturing consumer attention?

Digital advertising spend has increased dramatically worldwide in 2021. Global advertising spend is expected to surge by 10.4% to $634bn, whilst… [See more]

Continue Reading


The influencer is dead, long live the creator

OK, so my headline might be a bit sensationalist. I don’t really believe that the power of the influencer has gone up in flames – it’s a massive… [See more]

Continue Reading


Taliban in control in Afghanistan after seizing presidential palace

1. Afghans clamber onto plane to flee country after Taliban victory [See more]

Continue Reading


Why the 2020 Olympics has proven the unique storytelling ability of user generated video

I was worried about the reality of a pandemic-hit Olympic games. I am happy to admit I was wrong. Arguably the most iconic sporting spectacle on the… [See more]

Continue Reading


Shining a light on the ongoing plight of the people of Beirut

On 4th August 2020 more that 200 people were killed and over 7,000 injured when an explosion rocked Beirut’s port.  It is estimated that 300,000… [See more]

Continue Reading