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Newsflare Blog
Get the latest insights, news and updates from the Newsflare team including new initiatives, interviews with our partners, and much more.
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Brand advertising
The world is diverse: How brands can increase diverse representation with user-generated video
A new global survey by YouGov has revealed that advertisements are still failing to meet demands...
1 minute read
The influencer is dead, long live the creator
OK, so my headline might be a bit sensationalist. I don’t really believe that the power of the...
2 minute read
Brand Generated Content v User Generated Content
Spoiler alert! Consumers are a savvy bunch, they’re not blindly loyal to your brand like they once...
2 minute read
2021 UGC Trends - How authentic do brands really want to be?
Covid-19 pushed brands to find alternative solutions to big budget, high production value campaigns...
3 minute read
Look on the Fried Side of Life: Was KFC right to mimic one of lockdowns greatest viral videos in its latest ad campaign?
KFC’s latest social media advert invites you to take a Kentucky Fried staycay, a COVID-friendly...
1 minute read
Adapting to the new normal: The power of Storytelling using User-generated content
Now more than ever, staying connected matters most of all and as we're all in lockdown, people are...
1 minute read
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