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Posts about

Production (4)

Production

Why the 2020 Olympics has proven the unique storytelling ability of user generated video

I was worried about the reality of a pandemic-hit Olympic games. I am happy to admit I was wrong....
2 minute read
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Production

Euro 2020 – Why UGC is Bringing Sport Home for Broadcasters

So, football didn’t come home (let’s not even go into the heartbreak attached to that statement...
2 minute read
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Production

The Shift Towards Unscripted TV Continues: How Producers Can Prevent that FOMO Feeling

The last 18 months of lockdowns and social distancing have highlighted how important the unscripted...
2 minute read
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Production

Future TV: Escapism is changing storytelling – why TV shows must become an immersive experience

Never has the need to take a break from reality been greater, yet increasingly we choose to let...
2 minute read
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Production

UGC Trends: Making TV for Gen Z

2020 signalled a seismic shift in consumer entertainment habits. Stuck at home during the pandemic,...
3 minute read
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Production

What does user-generated content have to do with professional TV Production and broadcast?

What is the fabulous, extraordinary, and compelling thing that is user-generated content (UGC), and...
2 minute read
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Production

Is UGC just low quality home video?

The most compelling thing about user-generated content (UGC) is the rawness and authenticity of...
2 minute read
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Production

Why producers need to stop pitching archive shows

I am going to start with a bold statement - no quality archive-format TV show can deliver the level...
2 minute read
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Production

The UGC Advantage: Five Reasons to Stop Using Stock Footage

The ways that audiences are creating and consuming content is changing. In an era where it’s easier...
2 minute read
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Production

How has the Covid Crisis Impacted TV Producers? 5 minutes with Ian Rumsey

The heavy restrictions that production companies suddenly faced, and still face, during lock down...
1 minute read
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Production

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