User-generated content delivers real emotion to create highly engaged audiences

Remember the two-second rule. No, I haven’t just dropped my snack on the floor! The key finding of one of the largest on-going neuroscience studies… [See more]

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Digital transformation is key to growing engagement, reach and revenue

The efficacy of video as a mechanism for advertisers is not going away. According to JW Player's webinar on the state of video, digital video… [See more]

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The UGC Advantage: Five Reasons to Stop Using Stock Footage

The ways that audiences are creating and consuming content is changing.  In an era where it’s easier than ever to be dealt misinformation and false… [See more]

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Beirut explosion: the shocking moments caught on video

The year 2020 continues to bring us one breaking news story after another. Major news publishers are edging in the race to get to the scene of these… [See more]

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Member update from the CEO

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