Production

MIPCOM 2021: Maximising the show experience with user-generated video

So, it’s almost here - MIPCOM 2021, the world's largest exhibition of studios and distributors. It promises to be quite a spectacle again, and for… [See more]

Continue Reading


Original programming for the holiday season: Why producers must spread a little UGV cheer this Christmas

Christmas television viewing figures fell to the lowest level on record in 2020, with the number of people switching on the box comparable to 1981.  … [See more]

Continue Reading


Why the 2020 Olympics has proven the unique storytelling ability of user generated video

I was worried about the reality of a pandemic-hit Olympic games. I am happy to admit I was wrong. Arguably the most iconic sporting spectacle on the… [See more]

Continue Reading


Euro 2020 – Why UGC is Bringing Sport Home for Broadcasters

So, football didn’t come home (let’s not even go into the heartbreak attached to that statement now), but it did generate some of the highest… [See more]

Continue Reading


The Shift Towards Unscripted TV Continues: How Producers Can Prevent that FOMO Feeling

The last 18 months of lockdowns and social distancing have highlighted how important the unscripted TV sector is to the entertainment industry, and… [See more]

Continue Reading


Future TV: Escapism is changing storytelling – why TV shows must become an immersive experience

Never has the need to take a break from reality been greater, yet increasingly we choose to let reality seep into the modes of entertainment we… [See more]

Continue Reading


UGC Trends: Making TV for Gen Z

2020 signalled a seismic shift in consumer entertainment habits.  Stuck at home during the pandemic, we became more reliant than ever on our devices… [See more]

Continue Reading


What does user-generated content have to do with professional TV Production and broadcast?

What is the fabulous, extraordinary, and compelling thing that is user-generated content (UGC), and why is it relevant to production and broadcast… [See more]

Continue Reading


Is UGC just low quality home video?

The most compelling thing about user-generated content (UGC) is the rawness and authenticity of real video from real people. But this is also one of… [See more]

Continue Reading


Why producers need to stop pitching archive shows

I am going to start with a bold statement - no quality archive-format TV show can deliver the level of uniqueness, or audience attention, that… [See more]

Continue Reading