Get viral or die trying: how a rapping school teacher received top marks from an unlikely source…
“He actually got some flow.” In any other context, this ungrammatical endorsement of a grammar-themed video would be objectionable, but when those words are spoken – or rather written – by rapping kingpin 50 Cent, it is definitely something to tell your mates about.
What he was referring to was a video in which rapper/teacher Christian Foley (aka – Just Muz) showcases his incredible talent to a baying class of East London students. After being given a list of terms learnt in class, Foley manages to weave them all into a blistering spoken word performance. And, dropping rhymes like “Go on a long thing, all the way out to a Chinese city we call that – Chongqing”, it is no wonder the video is proving such a hit…
After 21 probing questions about our terms of service, Foley uploaded the footage to Newsflare’s website last Thursday, and it has since received more than just a lil bit of interest from a veritable candy shop of clients. A few days on, it is fair to say Muz has just taken his place in da club of successful Newsflare members.
This week alone has seen Muz demonstrating his freestyle skills on BBC Radio 5 live, being unsubtly propositioned by Emma Bunton on Heart Radio, and fielding frequent calls from numerous US chat shows. But, despite being caught up in a media whirlwind as rapid as his own rhymes, Foley remains grounded, and took time out to offer his insight into how it feels for a video to go viral.
What was your initial reaction when you saw your video shared by 50 Cent?
My initial reaction was how funny the whole thing was. It was at like 7.30am and I got tagged in a status, I thought it would just be another meme (2016 innit)… but no it was Curtis Jackson himself. I told my girlfriend and she just ignored me like I was joking and went back to sleep. I went into the lounge and started laughing.
How have your pupils reacted to seeing you on all these websites?
They can’t sit still
How has Newsflare helped you in getting your video out there?
Without Newsflare, this probably wouldn’t have happened. I do this all day every day, all it took was one video going to Newsflare (technically two videos) and it blew up. Newsflare got my foot in the door, now the door is well and truly off the hinges, and the house is spinning away like that wizard of Oz scene. It’s crazy.
What is your perception of the viral video industry? Do you think this video will allow audiences to understand and appreciate the value of the work you are doing?
Honestly. I’m unsure. I don’t want to be seen as an internet sensation. A lot of media outlets just share and share and share without really looking into how they are describing me, most don’t realise how much I care about this work in the long term. It wasn’t just a gimmicky performance. That being said, the attention that has come from it has provided opportunities to help my students on a larger scale, by giving us all more exposure.
Would you recommend Newsflare to your friends?
It depends on my what my friends want. If they want a quiet day, with no American chat shows hassling them. Then no I wouldn’t recommend Newsflare. But if you want to be spun into the catherine wheel of exploding internet fame. Then yes. Yes I would.